5 Reasons your house didn’t sell!
So your house was on the market, but it didn’t sell. You are feeling frustrated and a bit discouraged. Then once it expired you got numerous calls from REALTORS who track the expired listings, all of whom said they could sell your house. You just want to know – Where were they when your house was on the market?
As an agent for the last 13 years, I have seen this happen before to other sellers. Let’s take a look at some of the reasons your house may not have sold. Maybe you can grab some good ideas here and get your house sold, so you can move on.
Below are several reasons your house may not have sold, and not in any particular order of importance.
You only get one chance to make a good first impression! Make it a great one. Buyers are starting their search online and the outside of your home is usually the first picture they will see. Does your house look inviting and does it welcome buyers?
Fortunately curb appeal can be a fairly simple fix! A coat of paint on the front door, power washing where needed, add some shrubs and flowers, top off with mulch, and keep the grass cut and edged.
This is a quick and easy, AND inexpensive first step!
Not Choosing the right Agent (or choosing not to use a REALTOR)
Hiring the right agent is key to getting your home sold! (no pun intended) Did your agent understand the market? Was the home Over priced or underpriced? Was there clear communication? Were the pictures lousy or the marketing lacking? Keep in mind if the house has no or little showings, or no offers, something is wrong and the Market is responding to that! Ask questions when hiring your next agent to help you sell or buy a home. How long have they been in the business, what kind of success have they had, how well do they know the market, ask or referrals too!
This is huge! Pricing your home correctly is probably one of THE most important factors in having it sell. It is the MARKET that determines the price of your home. Of course every seller wants to get the most they can for the home, however, keep in mind buyers will pay market value for your home but will not over pay. Your agent should know the market, search other homes for sale- this is your competition, and come up with a price range based upon recently SOLD homes that are similar in style, condition and size to yours.
Some things that have NO bearing on the value of your home or pricing it are:
What you paid for it, What you WANT for it, what your neighbor says its worth, how much you may have put into it, or what it would cost to rebuild it today. Pricing your home competitively will bring about the most activity from REALTORs and buyers. The first 2 weeks on the market are crucial and when your new listing generates the most interest so it is important to price it right to start!
Condition, staging and Smells.
Yes of course you read that right! Smells! Odors in a house are a huge turn off for buyers, whether it be that fish you just fried for dinner or the cat’s litter box! Be sure the house is clean, bright, and smells good or at least neutral.
Condition may play a role in the sale of the home if it is not priced accordingly. There are many buyers who are interested in buying a home that is a fixer upper – for the right price. You cannot price your home similar to those that are “finished” and expect to get the same amount they are. There is a price for everything.
Staging can make a huge difference in selling a home. It may or may not cost you a little bit of money but it is well worth it. If you have a home that is cluttered, that you still live in or is vacant, a stager can come in and make suggestions on what to do to get it ready to show and sell. They can even do those t hings for you, bring in furniture and art work as well. Put away many personal items like pictures and knick knacks, you want buyers to come in and see the house and be able to picture themselves living there, NOT looking at your “stuff!”
Location, location, location. Again, if priced properly anything can sell and sell quickly. However, location is one of the top factors in selling a home. While one neighborhood may sell rather quickly, maybe even in hours or days and even have multiple offers, others may not fair so well. That same house that sold quickly here may sit for weeks or months on the market in a less desirable location. Unfortunately there is really nothing we can do about the location, other than to have the house show as good as possible AND price it properly. You can change just about anything you want in the house, but once you walk out that door, what you see is what you get.
So what do you think may have prevented your house from selling? Or are you just now thinking about putting your home on the market?
Talk to a professional, ask questions, and ask for referrals.
To talk to us call Lisa at 484-614-1918 or Louise at 267-228-1055